Vish is continually developing new, exciting features that help salons manage their hair color and treatments. Salons using Vish are excited to see demonstrable results that hit straight on their bottom line and yet after using it for months, or even years, are still able to discover new ways they can use Vish to improve their business.
Last month, the Vish Chief Innovation Officer, Tim Howard, hosted a roundtable discussion with three salon owners from across the United States, each of whom identified different benefits of Vish as their favorite aspects of the system.
Capturing 100% of Hair Color Revenue
One of the more obvious benefits of Vish is controlling costs and increasing revenue. It’s one of the reasons salon owners start and it’s the first thing they can see as an impact on the business. Hope White, owner of Salon Thirty-One in Alabama , saw an immediate increase in revenue. Using the Front Desk App that works in conjunction with the iPad app in the color bar, every service that is measured out and tracked in Vish is sent to the front desk, capturing every gram of color and every additional service done beyond what was booked. On the first day using Vish, Hope noticed a $50 toner add-on on two separate clients that would have typically been absorbed into their standard color service. She knew it was working.
“Based off what my services were the year before [starting with Vish] and what my color orders were, I remember [Tim Howard] saying it was going to be $90,000 in additional revenue [by using Vish] and I was like: ‘There is no way!’” said Hope White.
By the end of the year, combining the revenue from all upgraded services tracked as well as extra bowls of color, Hope and the team at Salon Thirty-One had captured an additional $120,000! This enabled Hope to open a second location as well as providing enough supplemental profit to provide health and retirement benefits to her stylists! Now, not even three years after starting with Vish, Hope is opening a third location.
Real-Time Color Inventory Tracking
Darrell Barrett, the owner of Darrell Barret Salon & Spa, loves the benefit of inventory tracking, which is one of the features most salons may not be aware of. When he first started with Vish, he was carrying over $1000 in inventory. When Vish CIO Tim Howard took a look at his salon during their data review, they realized he only needed to be carrying about a quarter of that – freeing up money that Darrell can reinvest into his business in other ways. As his team continues to reweigh their product and reduce cost and waste per service, Darrell will continue to shrink his stockholding and expenses, even more, increasing his profits.
Charging for Extra Bowls of Color
Vish has also been able to help a lot of salons when reopening after lockdown. With capacity restrictions in place in most cities, every drop counts. Vish allows salon owners to look at their service pricing in a variety of ways to ensure they are maintaining consistent profit across all their color services. Erin Silver, the owner of Silver Salon, implemented charges for the color used beyond the allowed amount for each service. It’s assumed that every service price will use a certain amount, but as every salon owner and stylist knows, no head of hair or process is the same. utilizing these automated charges when the product used goes beyond that threshold protects the salon when their profit margin begins to erode.
Silver Salon started using Vish right as they reopened back in May of 2020 and integrated the Vish system as part of their culture from day one. Erin ensured every stylist was measuring their formulas in Vish and reweighing at the end of a service. Something that she said was pretty easy, but it ensured the salon saw the maximum benefit. With clients coming in with more regrowth than usual, Silver Salon was protected from out-of-control costs when more regrowth needed more color.
Curious what the trends are when salons are reopening? Check out the latest white paper report from Vish on what happened on the first reopening.
Think you may not be using Vish to its full capacity? Contact Customer Support and schedule some time with the team.
